CMA, Press Release
here.
Final Report,
here.
Selection of essential Annexes:
- B: summary of responses to our interim report
consultation,
here;
- E: ecosystems of Google and Facebook,
here;
- F: the role of data in digital advertising,
here;
- G: the role of tracking in digital advertising,
here;
- H: default positions in search,
here;
- I: search quality and economies of scale,
here;
- J: Facebook Platform and API access,
here;
- K: consumer controls over platforms’ data
collection,
here;
- L: summary of research on consumers’ attitudes
and behaviour,
here;
- M: intermediation in open display advertising,
here;
- N: understanding advertiser demand for digital
advertising,
here;
- Q: exploitation of market power,
here;
- R: fees in the adtech stack,
here;
- T: our approach to assessing data remedies,
here;
- U: supporting evidence for the code of conduct,
here;
- V: assessment of pro-competition interventions
in general search,
here;
- W: assessment of pro-competition interventions
in social media,
here;
- X: assessment of pro-competition interventions
to enable consumer choice over personalised advertising,
here;
- Y: choice architecture and Fairness by Design,
here;
- Z: assessment of potential data-related
interventions in digital advertising markets,
here;
- ZA: assessment of potential pro-competition
interventions to address market power in open display
advertising,
here.
Jigsaw Qualitative Research Report, Digital Advertising Services,
here.
