Wednesday, November 07, 2007

Defensive and Offensive Schemes to Protect IP Made Plain

A Study by Deloitte Research

American Antitrust Institute: FTC to Block the Google/DoubleClick Merger

AAI White Paper, main points, in my view:
-Google and DoubleClick considered (at least, potential) horizontal competitors in two relevant markets: market for distributing online advertising space of third party (non-search) web sites and market for publisher ad serving tools
- therefore, "(I)f the evidence confirms that these markets are concentrated and that entry is otherwise difficult, as appears to be the case, then the merger presents a relatively straightforward case for challenge under the horizontal and non-horizontal merger guidelines"
- "The upshot of the merger may be higher costs for web publishers to sell their advertising space, which ultimately
may affect the diversity and richness of content available on the Internet and the vibrancy of the media".

Australian Competition Authority holding a different view, it seems

Academic Paper on the modernisation of the European Television without Frontiers Directive

Main issues:
-distinction between linear and non-linear services deemed artificial
- audiovisual services on the internet too heavily regulated
- conflict with standard jurisprudence of the European Court of Human Rights
- regulation of non-linear services not necessary

The Impact of Music Downloads and P2P File-Sharing on the

Economic study on the effects associated with the P2P file sharing (Department of Management Birkbeck, University of London).
Main findings, based on a survey of Canadian consumers' habits: P2P filesharing tends to increase rather than decrease music purchasing

Fair Use Principles for User Generated Video Content

Standards endorsed by the Electronic Frontier Foundation and other public interest groups such as the Berkman Center for Internet and Society at Harvard Law School.
Some statements worth considering:
(1) "..where copyrighted materials are employed for purposes of comment, criticism, reporting, parody, satire, or scholarship, or as the raw material for other kinds of creative and transformative works, the resulting work will likely fall within the bounds of fair use"
(2) but fair use is not enough: independently thereof, uses that are "noncommercial, creative, and transformative in nature should not be pursued.
(3) automated content identification technologies (“filters”) to monitor their systems for potential copyright infringements should incorporate protections for fair use
(4) filtering technologies should establish three conditions before taking down or blocking content:
- the video track matches the video track of a copyrighted work submitted by a content owner;
- the audio track matches the audio track of that same copyrighted work; and
- nearly the entirety (e.g, 90% or more) of the challenged content is comprised
of a single copyrighted work (i.e., a “ratio test”).
(5) Moreover, "Human creators should be afforded the opportunity to dispute the conclusions of automated filters.

See previous wavesnews

Australian Competition and Consumer Commission clears Google's acquisition of DoubleClick

From the press release:
"A key focus of the ACCC's investigation was whether the combination of Google's network of website publishers and DoubleClick's ad serving capabilities would enable the merged entity to increase the cost of ad serving to website publishers and advertisers.

"In reaching its decision, the ACCC noted that Google and DoubleClick are not close competitors in the provision of ad serving. In addition, the ACCC also took into account the presence of other competitors in this market that would be likely to constrain the merged entity post-merger".

ACCC not to intervene in Google's acquisition of DoubleClick

Competition Bureau Generic Drug Sector Study

Key findings, in my opinion:
- generic manufacturers compete by offering pharmacies rebates off invoice prices (to be considered, however, that two Canadian provinces prohibit rebates); rebates are substantial (on average 40 per cent of the price the pharmacy
is invoiced)
- but this competition is not reflected in prices paid for the purchase of generics
- as the Competition Bureau concludes: "A regulatory and market framework where incentives to supply drug plans more closely reflect the underlying market dynamics could provide significant benefits to drug plans, and in turn to insurers, employers and Canadians".

Competition Bureau Generic Drug Sector Study.pdf (Objet application/pdf)

FTC hosting a conference on behavioral advertising

eHavioral Advertising: Tracking, Targeting, & Technology